Telling Stories is the Best Way to Communicate

Storytelling in communication engages the audience.

We feel more engaged in conversation when we are telling or hearing stories. But how can we use storytelling to share out content to an audience? Visual storytelling has become a important aspect in the way we process content. Storytelling makes us feel engaged in the information being shared and our brains are hardwired to process visual content better. The mix of these two creates information that an audience can easily understate and process. The Infographic Design Team, Untold Content and Killer Infographics explores the idea of storytelling and visual storytelling in communication.

The Infographic Design Team


The Infographic Design Team goes over the effectiveness of storytelling in communication and how virtual reality can tie into that.

Untold Content

Innovation storytelling is communicating new/developing products, systems or thinking. Untold Content talks about how this type of communication will be important in the working world.

Killer Infographics

Killer Infographics talks about storytelling and visual storytelling in the business world, specifically marketing.

Conclusion

Storytelling and visual storytelling is becoming essential in areas like marketing and the average work place. Storytelling can help pitch ideas, share new or unfamiliar content and improve the audiences capability to process information.

Published by JasmeenKalsiID

Student at Mount Royal University "Information Designers work towards making complex ideas clear so an audience can better understand unfamiliar data. We do this by creating focal points in complicated systems."

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