We are designed to understand visual content
We see the world through visuals. Attaching complex or simple information to visuals helps us remember them better and understand the content. We build better understandings through visual experiences, which is why many companies have started using infographics and other visual based graphics to showcase their work. Killer infographics, Visme and Interaction-design showcase the idea of visual user experiences.
KillerInfographics

Killer infographics discussed the importance of visual content in strengthening our understanding of certain information. They also talked about the types of visual elements and visual communication objects.
Visme

Time showcases Oscar nominations in a simple graphic. This is an example of how visual content helps us quickly understand information.
Interaction-design

Interaction Design posted a blog talking about Human-Data Interaction. They touched on the idea of visualizations and how it helps us understand complex information better than plain-block text.
Conclusion
Our brains understand visual content better than textually based content. Visual content stimulates our brains, which is why they are an important aspect of any information presented. These three blogs showcase and discuss the idea of visual communication and importance in our current society.